Blogging For Profit – Hit Or Myth?

Blogging for profit; you’ll have heard about some of the success stories no doubt – but there never seems to be any details, right?

All the ‘meat’ is left out of the story leaving you wondering just how these ghostlike figures actually manage to bring in serious amounts of cash from their blogs.

Even the big companies have recognised the power and profit potential of blogging and have jumped on the bandwagon.

Quite honestly if you’re serious about making money online then you MUST have a blog and learn how to monetize it.

Because it’s easier than you think…

Why a blog?

The key to earning money online is traffic and a blog filled with quality content that is of value to its readers becomes a traffic magnet!

You see the search engines love regularly updated and unique content which means guaranteed traffic for you. And the other great thing about blogs is they are easy and cheap to create, easy to maintain and easy to customize.

The 4 steps to blogging success;

1 Choose a subject with lots of traffic
2 Regularly and continually provide unique, quality content.
3 Build a loyal following
4 Monetize the traffic

For step 1 you need to choose a niche with mass appeal (remember, making money online is a numbers game, you need a lot of traffic so you need a popular subject.)

You also need to be an expert on your chosen subject or be sufficiently interested in the niche to become an expert.

Here is a list (not exhaustive) of popular online niches;

Money; making it, saving it, borrowing it, managing debt.
Health; weight loss, exercise, healthy eating, men’s health.
Pets; dogs, cats, horses, training, grooming, health.
Relationships; dating, attraction, reconciliation with ex.
Internet marketing; eBay, SEO, information products.

Obviously this list could go on and on.

Step 2; Having chosen your niche you need to provide the kind of content your readers want to read.

The best way to find out what your readers want is to visit online forums in your chosen niche and see what kinds of questions and problems come up regularly.

Your task now is to provide the answers and solutions and to do this search online for relevant eBooks (can be bought on eBay for next to nothing). Visit ezinearticles.com or just use Google.

Having successfully accomplished steps 1 & 2, step 3 will occur automatically as long as you keep doing step 2.

There are various strategies to achieve step 4;

You can open a Google AdSense account and place AdSense ads on your blog, every time one of these ads is clicked by a visitor to your blog you get paid.

You can provide affiliate links to information products that you review and recommend in your blog posts.

Banner advertising is another way to monetize your blog, most affiliate programs provide banners that you can paste into your blog, if your reader clicks the banner and subsequently buys the product you receive an affiliate commission.

The most lucrative way to monetize your blog, in my experience, is to capture the email addresses of your visitors and build a mailing list. You can then develop a more intimate and personal relationship with regular emails offering valuable content and recommending appropriate products.

OK, so now you understand the money making potential of your own blog.

ready to take the next step? Stuart Turnbull is a successful Internet Marketer

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Creating a Blog and Attraction Marketing

Attraction marketing is a proven method for drawing better quality leads to your business without having to force feed the sales. One of the better methods for your leads marketing program is simply by means of creating a blog. Bloggers are able to create not only one-way communication about their topic of choice, but dialogue with their prospects. What they are creating by default is a positioning marketing program. This builds trust between the business owner (blogger) and the prospects (community.) That leads to better sales and more likely than not, higher profits.

How to Make Blogging Work for You

With blogging, all you have to do is to set up a blog, create posts that are highly value in terms of content and proper optimization. Once you do this, the next step is to get traffic in and to engage people with useful topics.

For example, if you are selling a health aid, one option you may want to consider is to create a blog about the health problem that it is solving. If your product is a snore aid, then create a blog about snoring, solutions, health concerns and so on. If you use optimization with keywords, backlinks and other social networking methods, you will see your traffic increase to the blog. This will also improve search engine ranking.

From here, you can demonstrate your knowledge on snoring. The goal is not to sell the snore aid specifically with each post. Rather, the goal is to offer an informative blog that features numerous articles on snoring. This allows the readers to relate to you. They will realize that you know what you are talking about. When you do mention the snore aid, they will trust you, purchase it and continue to visit your blog to interact with you.

One thing many people are concerned with is having a website and a blog. This is no problem. There are numerous free blogging platforms available to host the blog. These may limit revenue from ads, but you will be able to create an informative blog that contains links that lead back to your website.

Why Blogging Works

Blogging works as a method of attraction marketing because it allows you to interact with visitors. To keep it working for you, keep the following tips in mind.

1. Create the blog with the goal of providing valuable information to the reader. There is no benefit to them from keyword stuffed articles not offering information.
2. Interact with your visitors. If they post comments, comment back. This engaging of readers helps you to promote your brand and gain their trust.
3. Keep blog postings consistent. One of the most important ways to draw higher rankings in search engines using your blog is to keep posting blogs on a consistent basis, even daily or every other day.

Attraction marketing is a lot easier to do than to sell a product to people who do not trust you. Blogs allow you to gain valuable le

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